Here we go!!
Forzudo Food&Drinks was born from the experience of three partners from El Bierzo with the intention of promoting the commercialization of premium products, mainly in the hotels and restaurant industry and starting with our province, León, to expand us little by little.
We know that our goal is not easy, but quite the opposite, but we also know, from our experience, that the trends start in the hotels and restaurant industry and end up expanding to other channels such as supermarkets; Or where do you think all those new sushi stands that are in any current supermarket have come from? or when did the premium gins invade bars and supermarkets? The explanation is very simple, it is because first and for a long time, consumers had the opportunity to taste it in the hotels and restaurant industry.
Leaving things clear, What is our goal? To offer to bars in Spain an assortment that unifies what they need, with what the consumer is demanding, that is the real way to develop their business, and of course ours.
And what better province to start than León? Not only because it is our province, it’s also because it is the province with more bars in Spain according to a report published by Coca Cola in June 2017.
With this challenge and much enthusiasm, we started this project, which we hope we can continue sharing with you through this blog for a long time.